Groupama

GROUPAMA-logo

Overview and key figures

Groupama is a French mutual insurance group that supports individuals, professionals, and businesses in insurance, savings, and financial services. Deeply rooted in local communities, Groupama relies on a model built on proximity, solidarity, and long-term commitment.

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1 000 000 interactions

Just 3 weeks after Go-Live

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12 000 users

Unified nationwide deployment

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Customer experience

Enhanced

Standardization

Activity management and performance monitoring

Customer Relationship Program Renewal

Our client since 2023

Objectives:

A better, more personalized customer experience.

Omnichannel interaction management.

The standardization of activity management and performance monitoring.

Value added by our applications:

Improving the customer timeline through interactions.

Streamlining business processes and their automation, while minimizing manual advisor interventions.

The introduction and display of response time commitments (SLA).

A personalized relationship with clients, supported by a clear view of the interaction history.

CRM & IT Integration

  • Implementation of customer interactions within 6 months, to automatically capture key customer journey data.
  • Numerous integrations with the existing IT system, the user portal, and alignment with already implemented IT standards.
  • Systematic work in mixed teams, with our consultants taking responsibility for upskilling Groupama resources.
  • Coordination with Front teams for the development of custom components.
  • A modern architecture enabling the processing of large data flows (Kafka event-driven system).
  • A gradual migration strategy for tasks from the legacy application system.
  • Fully automated delivery management.