Client reference — Banking & Insurance

Groupama: renewal
of the client relationship programme

Since 2023, IRIZ Consulting has been supporting Groupama in renewing its client relationship programme with Pega, delivering a more personalised experience and omnichannel management of interactions on a national scale.

Results

Measurable results
from go-live

2023 IRIZ Consulting client since
1 million+ Interactions within 3 weeks of go-live
12,000 Users for a unified national deployment
6 months To implement client interactions

Context

An ambitious CRM programme
for the Groupama client relationship

As part of the renewal of its client relationship programme, Groupama enlisted IRIZ Consulting to deploy a Pega solution delivering a better, more personalised client experience, while ensuring omnichannel management of interactions and standardising activity management and steering on a national scale.

The objectives

  • A better, more personalised client experience.
  • Omnichannel management of interactions.
  • Standardisation of activity management and steering.

Achievements

What IRIZ Consulting
has delivered since 2023

Implemented in 6 months

Implementation of client interactions in 6 months, to automatically capture key data from client journeys.

Multiple IT integrations

Numerous integrations with the existing IT system and user portal, adapted to already established IT standards.

Mixed teams & upskilling

Systematic work in mixed teams, with IRIZ consultants taking ownership of upskilling Groupama's own resources.

Kafka architecture & high volumes

Modern architecture enabling high-volume data processing via a Kafka event-driven system, ensuring performance and scalability.

Smooth transition from legacy

Smooth strategy for transitioning tasks from the existing application estate, minimising risk and ensuring service continuity.

Automated releases

Fully automated release management and coordination with Front teams for building custom components.

Features

What the
Groupama CRM enables

Enriched client timeline

Improved client timeline through interactions, offering a clear and complete view of the relationship history.

Business process automation

Streamlining of business processes and their automation, minimising manual intervention by advisors.

Response time commitments (SLA)

Introduction and display of response time commitments, strengthening the quality and transparency of client service.

Personalised client relationship

Personalised relationship with clients, based on a clear view of the relationship history.

Omnichannel management

Automatic capture of key data from client journeys across all interaction channels.

A similar CRM project?

Discover how IRIZ Consulting can support your organisation in renewing its client relationship programme with Pega.